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LYRA HOLDING

Together Further

The Lyra holding Group is a regional asset manager with three offices in Turkey, Dubai, and Algeria.

We Work For Our Investors

A lot of global and local investors trust Lyra holding to achieve premium returns on their invested capital. Our investors range from wealthy individuals and families to private corporations. Through specific products and geographic specific-funds, we work to meet the dynamic needs of the region’s most sophisticated investors.

Three Business Segments

  • Gold trading and logistics
  • Warehousing and logistics 
  • Shares and stock market management

Two incoming Business Segments

  • Real estate, infrastructure and energy and renewable resources
  • Food added-value chain

Purpose, Mission and Values

Lyra holding culture

Ours is a culture of performance through collaboration.Lyra holding professionals work together seamlessly and selflessly across funds, industries and geographies to deliver the wisdom, knowledge and resources required to invest wisely and create value for our investors. We call our collaborative spirit One Lyra.

Our Purpose

Invest wisely. Create value.

Our Values

  • Service/ Act in the best interest of our investors
  • Integrity/ Uphold the highest standards of integrity, professionalism and confidentiality
  • Quality/ Deliver best-in-class investment activities and services to our investors
  • Stewardship/ Treat our investors’ money as if it were our own, balancing risk and reward
  • Accountability/ Take personal responsibility and deliver on commitments
  • Teamwork/ Create community and work together as One
  • Entrepreneurship/ Differentiate the firm through creative thinking and action
  • Determination/ Show a will to win in every aspect of our business
  • Respect/ Value each other, encourage professional development, respect personal contributions and reward effective performance
  • Citizenship/ Be responsible citizens in the communities in which we work and live
Our Values

  • Service/ Act in the best interest of our investors
  • Integrity/ Uphold the highest standards of integrity, professionalism and confidentiality
  • Quality/ Deliver best-in-class investment activities and services to our investors
  • Stewardship/ Treat our investors’ money as if it were our own, balancing risk and reward
  • Accountability/ Take personal responsibility and deliver on commitments
  • Teamwork/ Create community and work together as One
  • Entrepreneurship/ Differentiate the firm through creative thinking and action
  • Determination/ Show a will to win in every aspect of our business
  • Respect/ Value each other, encourage professional development, respect personal contributions and reward effective performance
  • Citizenship/ Be responsible citizens in the communities in which we work and live
Our Mission

  • Generate superior investment returns
  • Inspire the confidence and loyalty of our investors
  • Attract, develop and retain highly talented professionals
  • Demonstrate principled industry leadership
  • Be responsible and respected members of our local communities

How we create values?

Value creation is at the core of our existence. We invest in assets, work to make them better and seek to sell them for a profit. Lyra holding uses its One Lyra holding regional network, deep industry knowledge, Executive Operations Group and portfolio intelligence to create and execute a customized value creation plan for each of our corporate private equity and real asset investments. Our success helps investors achieve their goals.

LYRA EDGE

Reach:

One Lyra holding Regional Network

Two current Business Segments

  • Investment professionals on three regional offices with local knowledge and relationships
  • Our professionals work together across funds, industries and geographies to help colleagues

Expertise:

Deep Industry Knowledge

  • Invest in sectors we know, and value depth over breadth
  • Sector specialties: Mineral trading, warehousing, energy & power, financial services, industrial, real estate, technology & business services.

Impact:

Executive Operations Group

  • Team of Operating Executives, Senior Advisors and Operating Advisors – C-level executives and sector specialists with an average of over 30 years’ experience have been out-sourced to advise Lyra holding professionals through the investment process, from sourcing deals, conducting diligence, managing companies and exiting transactions

Data:

Portfolio Intelligence

  • Regional portfolio of 20 companies and more than  6 active real estate investments generates real time, actionable data
  • Incorporate proprietary analysis of data into investment, operational and exit decisions.

Meet the Team

MUHAMMED MUSULLU (M. Mussulli)

MUHAMMED MUSULLU (M. Mussulli)

Co-Founder

► Born in 1962
► Graduate from Faculty of Management and Economics , Marmara University -Istanbul 1989
► Forty years of experience in Turkey, Middle East and North Africa markets
► Thirty years of experience in manufacturing and trading of gold, jewelry at all managerial levels
► Member of ISO Chamber of Commerce, ITO Trade and IMMIB Exporters Association for more than 25 years
► Speaks Turkish, Arabic, English and Persian
► Founder, partner and chairman of several companies in UAE, Turkey and other countries.

M.mussulli@lyraholding.com

Ahmad Samer Alosh

Ahmad Samer Alosh

Co-Founder

► Born in 1970
► Graduate from Faculty of Management, University of Hull -England 1999
► Twenty three years of experience in Europe, MENA ,Africa and Asia markets
► Twenty years of experience in financial ,management and investment services at global level
► Speaks Turkish, Arabic, English and Spanish
► Co-Founder of Lyra holding

Get In Touch

Yeni Bosna Merkez Mah.
Ladin Sk. Kuyumcukent Kompleksi. Magaza Blogu, Plaza-1 .Kat-4. Office No: 3&4
34197 Bahcelievler
Istanbul – Turkey

Telefon Numarası: +90 212 6030 523
Faks Numarası: +90 212 6030 525
info@lyraholding.com